Mike Blumenthal, Google Search Expert, MidAtlantic Keynote Speaker

Mike Blumenthal slated as opening Keynote Speaker for the
5th Annual Mid Atlantic Innkeepers Conference!

Widely cited as the foremost Local Search expert in North America and affectionately known among his colleagues as 'Professor Maps', Mike Blumenthal is the author of the industry's most respected blog: Understanding Google Maps and Local Search.  Marketers, local business owners and companies in local search know that a visit to Blumenthal's blog promises rich and unique insights into Local SEO news, tactics, and troubleshooting. Google, too, has been captivated by Blumenthal's reportage and employees regularly drop by for equal doses of constructive criticism and encouragement. A major percentage of today's high level Local SEOs point to Mike Blumenthal as teacher, mentor and friend.

In an effort to meet the growing need for business owner education, Blumenthal co-founded GetListed.org Local University - a conference series that brings industry experts to U.S. cities for instructive, rewarding local search marketing seminars. Blumenthal is also a frequent speaker on the SMX circuit and has accepted engagements at many other events including the recent SearchFest Portland and Avvocentric in Orland.

Mike has been involved with offering web services since 1995. Prior to specializing in web design and search consulting in 2001, Mike was a principal in a family owned and operated retail business for over 30 years.

Like all small business owners attempting to market to a fragmented clientele, he was continually frustrated by the barriers and costs imposed by the advertising options available. Shortly after Google Maps was released in 2004 he threw out his 9 Yellow Page books and started focusing on Local Search.