Here are the links to Heather's presentations from the conference - be sure to take a look:

http://chefforfeng.wordpress.com/2012/03/05/pinterest-for-lodging-from-the-mid-atlantic-innkeepers-conference/



http://chefforfeng.wordpress.com/2012/03/06/qr-codes-for-lodging-from-the-mid-atlantic-innkeepers-conference/

As promised, Mike Blumethal has provided a link to his article of related information for those wanting to dig deeper into his topic - be sure to check it out!

http://blumenthals.com/blog/2012/03/06/mid-altlantic-innkeepers-conference-keynote